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DESPERADO VALUES

RARITY

DESPERADO SOUL HAS BUILT ITS PRODUCTION AROUND THE DEVELOPMENT OF EXCLUSIVE PIECES OF ART. EACH PIECE STEMS FROM A PERSONAL INSPIRATION FROM THE CREATOR. IT IS VITAL TO MAINTAIN A LIMITED PRODUCTION NUMBER IN ORDER TO MAINTAIN THE VALUE OF OUR PRODUCTS. FURTHERMORE, WE RESTRICT DESPERADO'S ONLINE MARKET BY SHOWCASING ONLY SELECT PRODUCTS.

INNOVATION

AN INSPIRATION WE STRIVE FOR IS FINDING HARMONY BETWEEN TIMELESSNESS AND MODERNITY. A CONSTANT EXPEDITION OF IMMORTALITY. BEING AN INDEPENDENT FAMILY-OWNED COMPANY ALLOWS US TO HAVE IMMENSE CREATIVE FREEDOM. BACKED WITH OUR EXTENSIVE RESEARCH AND DEVELOPMENT PROGRAM, WE CAN BREAK CONVENTIONAL RULES OF STYLE AND IMPLEMENT OUR OWN STANDARDS.

QUALITY

OUR FOUNDERS, EGAN, ALLEN, AND CHANDLER HAD ONE GOAL IN MIND WHEN CREATING THE FIRST DESPERADO HAT AND THAT WAS TO FIND THE BEST MATERIALS AND FABRIC TO COMPLIMENT A HIGH-VALUED WARDROBE. THE RICH FABRIC FOUND IN OUR PIECES IS A RESULT OF A TWO-YEAR-LONG SEARCH IN WHICH THEY HAND-SELECTED AND TESTED MATERIALS THAT BLENDED TOGETHER BEAUTIFULLY.

HERITAGE

TO ACQUIRE A DESPERADO PIECE IS TO BUILD UPON YOUR LEGACY. WHEN SOMEONE WEARS OUR PIECE IT BECOMES MORE THAN A PRODUCT, RATHER THE SYMBOLIC PRESENCE OF AN EXCLUSIVE COMMUNITY. IT IS THE CELEBRATION OF 18 HOURS OF HAND-CRAFTED MATERIALS SOURCED AND SEWN TOGETHER, IN OTHER WORDS THE CULMINATION OF A DREAM. OUR CREATIONS ARE MADE TO BE TIMELESS AND TO BE PASSED DOWN GENERATIONS.

CULTURE + TRAVEL

TO LIVE A BOLD AND EXTRAORDINARY LIFE, THAT IS THE DESPERADO. TO TRAVEL AND EXPERIENCE THE CULTURES OF THE WORLD, THAT IS THE ULTIMATE LUXURY. WE AIM TO PRESERVE THE PAST AND SHAPE THE FUTURE.